unhumbug.

The 2011 holiday bash

Crowded roads and stressed out shoppers can be a bummer. It’ s time to unhumbug. Cruise in to Ray Catena’s smart center for some much needed holiday cheer. You can unstress with other smart enthusiasts, take a smart out for a test drive and check out the latest holiday offerings.

Know someone who could use some unhumbugging? Invite them, too. smart cars can put a smile on even the biggest Scrooge’ s face.

Happy Holidays! We hope to see you soon!
Your Ray Catena® smart center Edison.

WHEN: Monday, December 12th 4pm – 8pm

FOOD: Light Fare and Refreshments

WHERE: Ray Catena smart center Edison – 910 Route 1, Edison, NJ

RSVP:
Tracy Leipzig
732-549-6601 ext 443
smartrsvp@raycatenaedison.com

Click here to view the event flyer.

The figures are in and Mercedes-Benz is breaking records with their latest sales figures. They have had their best July ever in 2011, with sales up 2.7% from last years numbers. It appears as if the Mercedes-Benz name carries a reputation of quality and performance regardless of where in the world you travel. China’s sales figures rose 41.7% in only a year, and Mercedes-Benz doubled their sales in South Korea and Taiwan! “Demand for our products is higher than ever before. We expect strong sales for the second half of the year and we want to continue to grow. Overall, we are in an excellent position and are set to sell more than 1.35 million Mercedes Benz passenger cars and Smarts in 2011, which would make it our all-time best year”, said Executive Vice-President, Sales and Marketing, Dr. Joachim Schmidt. Curious as to what makes a Mercedes-Benz such a remarkable automobile? Come check out the new and pre-owned models we have at our NJ Mercedes-Benz dealership such as the new C-Class and S-Class models which have been helping Mercedes-Benz propel its way to the top!

Source: NitroBahn

Our General Manager of Ray Catena Motor Car | Mercedes-Benz in Edison had the pleasure of attending the 2011 New York Auto Show on Wednesday, April 20th to check out the latest and greatest coming from Mercedes-Benz! He took some really great photos of upcoming models and concepts coming out of Germany. Pictured below we have the Mercedes-Benz Concept A-Class, SLS AMG, the C63 AMG Coupe, and a smart vehicle. Check out the photos below and see for yourself why Mercedes-Benz is the best! Also make sure to check out our new Mercedes-Benz dealerships Facebook pages:

Ray Catena Motor Car | Mercedes-Benz in Edison

Ray Catena of Union | Mercedes-Benz

We all remember our parents saying, “don’t get smart with me!”, right? Well, I guess the head honchos at Mercedes-Benz never learned their manners, because MBUSA has officially started discussions with Penske Auto Group about getting “smart!” The agreement would give MBUSA the distribution, sales, marketing and management rights over the smart brand; a combination that we here at Ray Catena Mercedes-Benz of Union think is just unbeatable! We’ve got the news for you courtesy of eMercedesBenz.

Expected to occur by the end of the 2nd quarter of 2011, the changes are intended to further grow the smart brand in the US, whilst continuing to build upon the great successes of the Mercedes-Benz brand. Together, this force could be unstoppable. Roger Penske of the Penske Auto Group believes that they have laid the ground work for the success of the smart brand and that passing the torch to Mercedes-Benz USA will be the perfect way to continue smart’s success in the US.

To read the full article and view the official press release regarding the transition, click here.

The Hello Kitty smart car arrived at our smart Center in Edison!  How do you like the design? We think a lot of women and children would love this car! How awesome would it be to get dropped off at school in a Hello Kitty smart car? All the kids at school would want to go for a ride! Stop by the dealership today to check it out!

It’s been quite a week for news about smart fortwo! We’re proud to announce that the bite-sized smart car has made the esurance list of the Top 10 Green Cars: St. Patrick’s Edition.  According to esurance, the smart fortwo may be small, “but it’s also incredibly fuel efficient, considering it’s not a hybrid. The smart fortwo gets 36 mpg, which goes a long way in the cities this car was built for. If you live in the ‘burbs or a rural area, however, this may not be the car for you.”  Check out Ray Catena Motor Cars for more information on the smart fortwo.

smart fortwo is planning a tour of six major European cities, to discuss and promote an international platform on the future of urban life, according to Benz Insider.  Over the course of the next 12 months, the tour will hit Berlin, Rome, Zurich, Paris, Madrid and London, will host discussions in each location regarding the future of urban life and the way we live in cities.  The tour will also feature the “smart urban stage” exhibit, where future-oriented projects will be displayed.  To read more about this incredible tour, check out Benz Insider.

Looks like Mercedes-Benz is taking the step to be the leader of the pack in the development of green technology.  It appears as though the Detroit Auto Show brought about Daimler AG’s competitive spirit when it comes to paving the way for a greener automotive future.

Daimler AG, the world’s second- largest maker of luxury vehicles, plans to challenge Bayerische Motoren Werke (BMW) AG’s leadership by rolling out new technology and models that reduce carbon-dioxide emissions.

“We will attack this year definitely,” Thomas Weber, Daimler’s development chief, said in an interview at the Detroit auto show. “There is no reason why we should look to others. They have to look to us; we’re setting the benchmark.”

Daimler plans to use half of this year’s 4.4 billion euros ($6.4 billion) in research-and-development spending on green technology, Weber said. Daimler’s Mercedes-Benz trails only Munich-based BMW in deliveries and also competes with Volkswagen AG’s Audi division, which said it will decide this year whether to build cars at a new U.S. factory.

Mercedes-Benz aims to outpace global growth of 3 percent to 4 percent in 2010 to take market share from competitors. BMW is targeting “single-digit” gains in deliveries, the carmaker’s sales chief, Ian Robertson, said.

Daimler introduced a convertible version of the E-Class at the North American International Auto Show in Detroit. The open- top car, which includes a panel that deflects wind over the heads of back-seat passengers, rounds out the model line, which is one of Mercedes’ most profitable.

E-Class Competition

The carmaker is confident that the Mercedes-Benz E-Class, which reached showrooms last March, can hold up against the new version of BMW’s 5-Series sedan because it has wagon and coupe versions available, Weber said. Daimler is also starting deliveries of the gull-wing SLS sports car this year.

Full-year sales by Daimler’s Mercedes-Benz Cars division, which includes the Smart minicar brand, fell 10 percent to 1.13 million cars and sport-utility vehicles. Sales at BMW, also including Mini and Rolls-Royce models, dropped 10 percent to 1.29 million vehicles.

Daimler’s financial results were better in the fourth quarter than in the third, “as we predicted,” Chief Executive Officer Dieter Zetsche said in a Bloomberg Television interview yesterday. Third-quarter net income totaled 41 million euros, an 80 percent drop from a year earlier, as revenue declined 19 percent to 19.3 billion euros.

New Transmission

Mercedes-Benz is targeting BMW’s lead in reducing fuel emissions. The carmaker will introduce a new transmission this year that improves efficiency and will help it roll out so- called start-stop technology that turns off the engine at traffic lights to save fuel. Weber said start-stop will become standard in Mercedes-Benz models starting this year.

To boost its green credentials, Stuttgart, Germany-based Daimler will add an electric-powered version of the Mercedes A-Class compact in 2010. The carmaker is already producing a limited number of two electric models: a fuel cell-powered B-Class compact and a battery-driven Smart.

For 2011, Daimler intends to introduce a version of the Mercedes E- Class that combines a diesel engine with electric motors to raise fuel economy to more than 40 miles per gallon, compared with 26 miles per gallon on the highway of the current gasoline- fueled model. Mercedes-Benz currently offers hybrid versions of the S-Class sedan and ML-Class SUVs.

“It pays off that we invested so much in green technologies,” said Weber. “That’s part of our attack strategy.”

Source: (Bloomberg)

Stop into smart Center of Edison today and purchase your smart fortwo for as low as $198 a month with 1.9% APR. Other great offers are also available. Plus, take a test drive during smart Value Days and receive a $25 Target GiftCard! Test drive must be taken before December 31st and you must be 18 years old.